SocialFi Research
Social models, creator and content tokens, social clients, launches and incentives.
What you will be able to do
Separate platform activity from token-holder rights.
Before starting, Research Before You Buy.
- 01
What SocialFi actually covers
12 minRead the full article: SocialFi connects attention and assets in different waysDistinguish feeds, creator coins, content coins, social launches and embedded apps.
Exercise
Name the one question that applies to every SocialFi asset.
What to look for
What rights, if any, does holding this token actually document, and who controls supply, pool and fees?
- 02
Creator and content tokens
12 minRead the full article: SocialFi connects attention and assets in different waysAssociation, issuance, supply, pools, fees and the absence of assumed revenue rights.
Exercise
A creator receives trading fees from a token in their name. What does that tell you about holder rights?
What to look for
Nothing by itself. Creator fee receipt is a platform arrangement; holder rights require separate documentation.
- 03
Social clients and embedded apps
10 minAccount identity, wallet identity and the requests an embedded app can make.
Exercise
Why is a verified social account not evidence of token authenticity?
What to look for
Accounts can be compromised, impersonated or renamed; only a chain and address match identifies the asset.
- 04
Incentives and engagement quality
10 minRead the full article: SocialFi connects attention and assets in different waysPoints, quests and rebates can manufacture activity that stops when subsidies stop.
Exercise
Describe one observation that distinguishes incentivised from organic participation.
What to look for
Participation that persists at similar levels after the incentive ends, or activity from accounts with unrelated prior history.
- 05
Failure cases
10 minRead the full article: SocialFi connects attention and assets in different waysInactive creators, platform changes, revoked access and illiquid exits.
Exercise
List three platform-dependency risks that are invisible on a price chart.
What to look for
Creator inactivity, product or fee changes, and account restriction or compromise.